Project

Increase brand awareness of Polyglass Netherlands and position the brand with distinctive solutions for roofing and waterproofing.

Assignment

Develop a clear strategic positioning and translate it into a focused product portfolio, consistent market and brand presentation, and a commercial organization aligned with the strength of the international Polyglass Group.

Role

Marketing Manager – Responsible for positioning, brand development, and commercial marketing. Actively contributing to business strategy, portfolio optimization, and integration within the international organization.