Portfolio / Project

Strategy in action M&G Group

Project

International growth and strengthening of the market position of M&G Group, a leading manufacturer of flue venting and ventilation systems.

Assignment

Develop a business development strategy focused on sustainable growth and expansion across Europe and beyond.

Result

Expanded commercial presence across Europe and successful market entry in regions such as the US and Australia.

Role

Director Business Development. Led an international team of Business Development and Key Account Managers. Member of the Commercial Management Team, responsible for strategic partnerships and market development.